Living the Dream

Adventures in Brazils Atlantic Rainforest


Travellers Creed

Why carrying your own fork and spoon helps solve the plastic crisis

Plastic Forks

We throw away billions of single use plastic utensils every year, and many of them end up in the sea and wider environment.

Plastic cutlery is everywhere, and most of it can be used only once. Billions of forks, knives, and spoons are thrown away each year and can take centuries to break down naturally, giving the plastic waste ample time to work its way into the environment.

The Ocean Conservancy lists cutlery as among the items “most deadly” to sea turtles, birds, and mammals, and alternatives have proven particularly difficult to come by, though not impossible.

Sea of Plastic


At first, plastic cutlery was considered reusable but as the post-war economy boomed, the frugal habits gave way to a ‘throw away culture.’

That marriage of culture and convenience led to companies such as Sodexo, a French firm that’s one of the world’s largest food-service providers, to turn to plastic. Today, the company buys a staggering 44 million disposable utensils per month in the U.S. alone. Globally, plastic cutlery is a $2.6 billion business.

But convenience has come at a cost. Like many plastic items, utensils often find their way into the environment.

 In 2016, France was the first country to ban plastic dinnerware. People around the world are experimenting with alternatives to plastic that range from potato starch and areca leaves to grain based edible cutlery.

Sales of such plastic substitutes remain relatively low, often hindered by higher costs and sometimes questionable environmental benefits.

A logical solution is to carry your own, but you’ll likely draw a few stares. For centuries, though, it would have been a faux pas to not travel with a set.

At Pousada Serra Verde we don’t use single use cutlery and dinnerware and have installed clay water filters in all our chalets to remove the need for single use plastic bottled water.

Plastic Utensils


Three things you can do to be part of the solution:

1. Carry reusable cutlery.

2. If you use disposable cutlery, make sure it’s made of a biodegradable or compostable material.

3. Choose to eat at establishments that don’t use plastic utensils.

Source: National Geographic


Breakfast with Rosana


Just across  the Rio Marumbi from Pousada Serra Verde you will find Rosana Conservas. It is here in a small kitchen that Rosana makes her  famous preserves and jams.


Rosana uses locally sourced fruit and vegetables (if you look out the window at breakfast here you can see where the Xu Xu is grown!). Her products are tasty, natural, have no added colourings, preservatives and a low carbon footprint. You can visit the kitchen, small shop and meet  Rosana most days between 8am and 6pm.


Here at Pousada Serra Verde we love serving Rosana’s products with our breakfast – our favourites are Abacaxi com Gengibre, Mimosa and Doce de Goiaba. We are sure that you will love them too!

Wildlife at Serra Verde


One of the things I love about living at Serra Verde is that you never quite know what you’re going to meet as you wander through the garden.

We’ve not been here a year yet and have met monkeys, iguana’s, an ocelot, snakes, a huge array of butterflies, toucans, woodpeckers and numerous other birds of all shapes, colours and sizes!FB_IMG_1540403190949

The Atlantic Rainforest has incredible biodiversity and we feel blessed to be able to live here. Once Pousada Serra Verde opens in December we look forward to sharing this wonderful place with you!





Global Code of Ethics Moves Forwards

View from Serra Verde

The World Tourism Organization (UNWTO) have finally made the important step of transforming the Code of Ethics for Tourism into an international convention. The conversion of the Code represents a significant step towards ensuring that the global tourism industry embraces the principles of sustainable tourism.

The Convention covers the responsibilities of all stakeholders in the development of sustainable tourism, providing an ethical framework within which to work.

Ethical Tourism

“In an interconnected world where the business volume of tourism equals or even surpasses that of oil exports, ‎food products or automobiles, it is important to set out a legal framework to ensure that growth is dealt with responsibly and that it can be sustained over time. Tourism is a power that must be harnessed for the benefit of all,” said the Chairman of the World Committee on Tourism Ethics (WCTE), Pascal Lamy.

The Code’s 10 principles cover the economic, social, cultural and environmental components of travel and tourism including:

  • Tourism should contribute to mutual understanding and respect between peoples and societies;
  • Tourism should be a key factor of sustainable development;
  • The right to tourism and freedom of movement to tourists;
  • The rights of the workers and entrepreneurs in the tourism industry;
  • Implementation of the principles of the Global Code of Ethics for Tourism;



The Travellers Creed


Travel and tourism are among the world’s largest industries. As such they have the potential to alleviate poverty, hunger and environmental damage as well as promoting diversity as a positive force in the world.

As a traveller you have the opportunity to improve lives and protect wonderful places through travel and tourism. At a time when the world seems ever more divided and countries are turning their backs on others this simple message has never been more relevant.

When we travel if we followed the ‘Travellers Creed’ everyone of us could help make the world a better place with a brighter tomorrow.

The Travellers Creed:

  1. Journey with an open mind.
  2. Accept with grace and gratitude the diversity encountered.
  3. Respect and protect the natural environment which sustains all life.
  4. Appreciate all cultures I discover.



There are several organisations which can provide you good information on how you can make a difference.


Sustainable Travel International are a not for profit organisation who believe in charting a new course for travel and tourism — one that leads to a healthier environment, greater economic opportunity, social justice and the protection of natural and cultural resources. Find out more by clicking on this link to their 10 million better

The International Institute For Peace Through Tourism is another not for profit organisation whose primary goal is to mobilise the travel and tourism industry as a leading force for poverty reduction. It believes that every traveller has the potential to be an ‘Ambassador for Peace’.




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